When planning a website we must take into account three fundamental lines of work . From there we can complicate the map or site dle structure.
Many customers begin to plan and organize your site from their point of view of aesthetics, and rarely give us similar websites to those who want to look like yours. Its premise depart from the aesthetics. The site will look is important, but it is something that can easily be left for last.
Nothing ever farther from the truly effective web site. Most importantly, and where you should begin to develop the rest of the elements, is a good planning .
There are many important factors , among which are:
the Web site architecture , which will depend on many future costs chaos. We always recommend using a CMS (Content Management) like Joomla or WordPress, allow customers to take control of 90% of its website absurd avoiding costs webmastering and graphic design.
The optimization of the site to be friendly (SEF) for search engines. Most would say that is the most importanet to tene into account today. Unfortunately if you are not indexed and well positioned for certain terms, you can spend thousands of dollars on a beautiful website no one will ever know qeu.
The site map (sitemap) not only guide the user to make it useful, but so that search engines take it into consideration, in addition, must take into account the site’s navigation scheme. The site navigation scheme is a “map” that depicts how Web pages are related to each other. Specifically, it shows how users will travel through the site as they are by clicking on links and interact with application interfaces. If we plan carefully before starting the site to develop it, will save time later .. and money.
The “usability” or the user experiencai and visitors will have with the website. This can be studied by analyzing the estdísticas advanced what is known as web analytics.
Analyze the site goals and audience profile that is intended.Ask yourself or your client things about the site and write down the goals to remember as you progress in the design process. A list of specific objectives will help you focus and take into account the specific needs of your website.
Public , it is difficult to create a website that can be useful to everyone. Users in different parts of the world use different browsers, connect at different speeds, may or may not have media plug-ins and use various types of devices to view Internet content. All these factors may affect the use of the site, thus determining the target audience is a crucial step in the initial planning phase of the website.
Timescale : This point is crucial for planning the work, and the final budget. We must define the total time that will generate the site as well as partial delivery times (when the design is displayed to the client for approval, when tested for seaworthiness, etc.).. This will also depend on the resources have to work, the complexity of the site and time available to the client for execution. Have to think how you will organize the work: definition of responsibility for the client, schedule for submission of “beta” versions
These issues will be key for future work and, although we seem unnecessary or too long to do, it is imperative to take some time at the beginning and define as clearly as possible.
Some of these decisions have to be defined with the customer, who will tell us what you expect from working with us and establish what you want and can achieve (mostly based on the resources we have, time and money).
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