Internet Marketing
Both hear about web2.0 to SMEs and companies .. but How to apply to our company? advantage that some customers have asked me to take the whole SEO and Social Media marketing your business (small businesses, by the way ..) and activities on the network .. I created this little summary of social marketing techniques for businesses and SMEs that I hope will be useful to others.
With these simple techniques of what is called social marketing , your business can stand out from your competitors. You can get out in your market, and you can get to be recognized by your customers in a more close and faithful. Whether you’re a professional, attorney, consultant, architect, insurance .. or a small comecio establecimientohostelero or tourism or .. These techniques serve to your business.
Ebusiness in its purest form to monetize your business without investing too ..
Twitter is a simple tool that is essential to making a hole between the actions a company must take into account to develop your online presence. Specifically, Twitter, like youtube, del.icio.us, slideshare, .. is included among the activities of Social Media Marketing .
Twitter makes it easy for a company many things: personalized customer service, control of the rumor mill, monitoring the use of its brand, direct sales, recognition and credibility. But that’s just the tip of the iceberg. It seems incredible that something as simple as Twitter can become so important.
And that therein lies the success of Twitter : minimalist simplicity. And of course, an API that developers and entrepreneurs have used to create a universe twiteriano you can see in the twitter application directory service that enrich Twitter . If you want to learn how to use and then apply it to your company here you have a tutorial to use twitter .
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In a recent study by consultancy Proclientia have been recognized 12 different types of consumers online .
Nearly 40% of consumers turn to Facebook and Twitter to supplement news, information or offers received through marketing campaigns by email. Access to the study.
Social Media Services to convert followers into customers
It has therefore analyzed the relationship established with the various social networking groups, what they mean to them, how they behave and what they bring them to finally determine how companies should address each one if they want to be taken into account without being penalized for improper behavior.
Circle of Trust: belongs to this group 47% of online consumers . For them, social networks are a tool to interact with family and friends, not looking for new relationships. They dislike that companies address them directly via email, so their attention is difficult to capture by these means.
Cautious: corresponds to 33% . Carefully select who you communicate and share information online. They are very active in social networks and their data should be treated with utmost respect.
Seekers of information: the other 33% used the Internet to find opinions and comments about certain products or services. The best way to get their attention is with interesting information on the profile of the brand and social media emails.