Marketing Strategy
Hotels: Online Marketing reserves means more customers
Today we raise the customer bookings in the hotels . Techniques for online marketing and social media are key. They simply can not do without them.
Cases last story about my clients. I do not understand it because I had not done before. We all benefit, our customers on the one hand (recognition, on the other hand ,..), linkbuiding you (case studies, examples .. other experiences), and finally us , who knows if others may be interested our services .
This presentation outlines the actions needed to make your hotel establishment of the first steps in turismo2.0 attraction of both is changing the profile of your customers. Hotel Recuerddo a little boy who asked to position their property for the term Cheap Hotels Santander , with very little budget .. as we saw yesterday has been achieved over time. It’s amazing the number of visitors they receive .. Google Maps!
It is an example .. but there are hundreds of opportunities in the world of SEO and SMM (Social Media Marketing) for your hotel .
Posted in Business Tips & Info, Marketing Strategy | 
Tags: Online Marketing, Social Media | 
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In a recent study by consultancy Proclientia have been recognized 12 different types of consumers online .
Nearly 40% of consumers turn to Facebook and Twitter to supplement news, information or offers received through marketing campaigns by email. Access to the study.
Social Media Services to convert followers into customers
It has therefore analyzed the relationship established with the various social networking groups, what they mean to them, how they behave and what they bring them to finally determine how companies should address each one if they want to be taken into account without being penalized for improper behavior.
Circle of Trust: belongs to this group 47% of online consumers . For them, social networks are a tool to interact with family and friends, not looking for new relationships. They dislike that companies address them directly via email, so their attention is difficult to capture by these means.
Cautious: corresponds to 33% . Carefully select who you communicate and share information online. They are very active in social networks and their data should be treated with utmost respect.
Seekers of information: the other 33% used the Internet to find opinions and comments about certain products or services. The best way to get their attention is with interesting information on the profile of the brand and social media emails.
What you say you do? The mouth of my friend could not deform more, the eyes out of their sockets, and hands languished over his skinny body .. not understand as there are people dedicated to, basically, shake the social network, talk business, products, services, move the contents, see the answers and the results of their actions .. unemployed and had more than 18 months ..
And to explain the work of Community Manager is quite difficult. In fact almost as much as any other profession .. but the novelty is an element of difficulty.
So by gathering information from other known blogs Social Media Marketing as Creative Territory , indeitificaremos work quickly in your company has to make the Community Manager, or we can call Social Media agitator :
Listen and monitor the network constantly in search of conversations about our company, our products, our market competitors
Leverage information to correct errors or acted upon , this information circular hacinedo internally within the company, proveeores, distributors, business, etc. .. You have to know the value of having such oportunbidad vaiosisima relevant information and extract it from it. The direct channel to the user / client to create an understandable speech, convert risks into opportunities and allowed to participate and generate “conextual value” for your product or brand.