Posts Tagged ‘Business’
Companies are becoming aware of the importance of participating in social networks more actively, but in this attempt to presence sometimes lose sight of some important aspects that should be taken into account when planning a marketing strategy in social media.
Hector Meza, president and founder of Grupo InfoSol identifies four fundamental mistakes that companies should avoid participating in social networks.
1. The number one mistake entrepreneurs in social networks is to open a profile without clear what the target. Why? becomes the most important question to resolve. When you open your profile you must be aware that the various social sites allow you to interact with your clients either to know, educate, organize in groups, report on events or new findings related to your business and provide service. If you think social networks are only to spread what you do, you’re making your first mistake.
2. The second mistake is not to differentiate your personal profile of your corporate profile, says AgustÃn Mier y Teran, president of the organization undertakes Mexico. Explains that it is important to have an established code of yes and no say in the social network.
“If your friends do not distinguish your staff corporate profile you can fight dace, swearing, political inclinations or even compromising photos, which can be considered an abuse or violation by your customers, and it seems a basic question, but a common misconception among entrepreneurs, “he says.
3. The third mistake is to neglect the frequency of your posts, Hector Meza said that a profile is updated too much or stops updating for a long time loses the interest of your audience.
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Posted in Online Business | 
Tags: Business, Business mistakes, Business Social Networking, Social Networking | 
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In the global market constantly sprout new ideas and ways of marketing products and services, innovative business that sometimes brings a little ingenuity, adaptation and innovation of successful models that can be exported value from one sector to another and from one place to another.
One of the concerns of entrepreneurs, who have a business idea is: What if I copied the idea? What I can do? According to business experts, the important thing is to get first, but more important is to do well.
The ideas are often free here on this site made the gift and present ideas from other entrepreneurs, but I think the whole point of an idea business or project is to provide value and have a business model to ensure the liquidity of the company’s short-term and long term as it is inevitable that you copy (usually, when you find a successful idea in a proliferate niche copies).
Copy does not have to be wrong, if we understand that copy is when you take an idea and innovate on it and the improvements without plagiarism. So the experts also say, if you want to succeed in a business fall in love with your idea, if that happens and you put enough work, adding value and creativity, I assure you that your project will succeed, no matter how many copies .
Also no problem if you must make an original idea, the market usually only leaves room for three or four copies.
On the site emprendedores.es say is increasingly finding a more interesting way to build business models fashion startups is to take that model and export it to a market that has nothing to do.
For example, the founders of Movomovo.com Getaround.com and have copied the model Airbnb.com, international rental of rooms, private homes and apartments over the Internet. They have changed rooms for private vehicles for hours, days or weeks is also offered. This is a way to innovate or recycle an idea with a little creativity. Eye the key is to use technology from the obvious, to improve what is done with creativity and without plagiarism .